$BTCInc. adds Lightning payments across all revenue channels ahead of Bitcoin 2026.

Nashville, TN, USA — April 22, 2026 — $BTCInc., a Nakamoto Inc. company, today announced the addition of Lightning Network payments to its existing BTCPay Server infrastructure, ahead of Bitcoin 2026 (April 27–29, The Venetian, Las Vegas). The expansion brings Lightning to conference ticketing, onsite point-of-sale, and e-commerce, and marks the first time $BTCInc. has been able to deploy Lightning consistently across all of its revenue streams under a single, unified payment stack.

Bitcoin 2026 serves as the first live deployment of the expanded infrastructure.

One stack, many business models

$BTCInc. operates across a diverse set of revenue streams — live events, media, e-commerce, vendor settlements, and treasury operations, each with distinct payment requirements. Previous Lightning integrations, while promising, proved difficult to scale across this complexity. What worked for one use case often couldn’t be adapted to another, leaving the company without a practical path to consistent Lightning adoption.

BTCPay Server’s open-source, plugin-based architecture changed that. Already running as $BTCInc.’s core payment infrastructure for over a year, it provided the flexibility to address each use case on its own terms — without requiring a separate solution for each one.

“We’ve tried to make Lightning work for us before, and the honest answer is that it was never straightforward,” said Di Lewis, CFO, $BTCInc. “The problem wasn’t Lightning itself, it was that we run a genuinely complex business. Events, ticketing, an online store, payroll, what worked for one never translated cleanly to another. BTCPay Server is the first infrastructure we’ve had that’s flexible enough to fit all of it. Extending Lightning to our conference ticketing was the last piece, and now it runs end-to-end across everything, Lightning stops being a side feature and starts being the foundation.”

“BTCPay Server has been running our payments for over a year,”said Brandon Green, CEO, $BTCInc. “What we’ve built gives us the foundation to keep expanding, and Lightning is the next layer. Free and open-source software isn’t optional for Bitcoin companies, it’s foundational.”

“BTCPay Server’s guiding principle is self-sovereignty. It is not just a headline, but a reality embedded deep in its technical design. As a result, developers and users are free to extend and use BTCPay Server in ways even we did not foresee, without needing our permission. We are thrilled to see companies like $BTCInc. lead as a prime example of that in practice!” – Nicolas Dorier, Founder, BTCPay Server

Lightning across the full commerce stack

With the addition of Lightning, $BTCInc.’s BTCPay Server infrastructure now supports instant, low-fee Bitcoin payments across three channels:

• Conference ticketing— Buyers can now complete ticket purchases at tickets.b.tc via on-chain Bitcoin or Lightning, through an integration of BTCPay Server, TicketSocket, and Strike, which provides the Lightning layer.
• Onsite point-of-sale— Lightning is live at food and beverage locations, the official merchandise store, and the bookstore across The Venetian conference floor. Attendees paying in Bitcoin can skip the line.
• E-commerce— The Lightning upgrade extends to $BTCInc.’s online store, creating a consistent payment experience across in-person and digital channels.

Building on an established foundation

$BTCInc. first deployed BTCPay Server at Bitcoin Asia 2024 in Hong Kong and has expanded its use at every subsequent conference. The January 2026 case study with BTCPay Server documented the results: over 5,600 in-person Bitcoin transactions, more than $1 million in vendor and staff payouts via the VendorPay plugin, and a Guinness World Record at Bitcoin Conference 2025 Las Vegas — 4,187 Lightning and NFC Bolt Card transactions processed in eight hours.

The addition of Lightning to ticketing and e-commerce extends that same infrastructure into channels where it had not previously operated. This is a significant step toward further retail adoption and support of the circular economy that Bitcoin promotes.

About $BTCInc.

$BTCInc. is the world’s leading Bitcoin media enterprise, operating Bitcoin Magazine, The Bitcoin Conference, and Bitcoin for Corporations. Through its media, events, and educational platforms, $BTCInc. delivers trusted news, research, and experiences that advance Bitcoin adoption among individuals, institutions, and enterprises worldwide.
$BTCInc. is a subsidiary of Nakamoto Inc., a publicly held Bitcoin company that owns and operates a global portfolio of Bitcoin-native enterprises.

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